How We Help

What We Offer Our Clients

Experience in leading innovation with many leaders in ag and ag retail from around the world. We engage with farmers, executives, managers and teams and know what it takes to create high performing cultures, teams and leaders.

Expertise in facilitation of outcomes with intact leadership teams to make meaningful change happen with their people and organizations. We are pioneers of executive coaching in agriculture.

Knowledge in many areas, including strategic organization development and planning, training, customized content development and brand refinement. Our people know farming, animal agriculture, sales, markets and marketing.

Practical Tools that our clients can use to make changes easier to implement. They are uncomplicated, completely customized, and when applied in context, help drive true transformation.


Services We Provide


We work with owners, teams, organizations and individuals across multiple business areas and industries. Our approach is the opposite of cookie cutter; it is targeted and specific. Coaching may take place around a specific topic (e.g., facilitative leadership, personal development, professional selling skills), or, as part of a process to help discover what is preventing progress or blocking organizational transition. We pull from a vast “motherlode” of coaching, learning and skill-specific resources to tailor content to fit the need precisely.

Developmental Learning

We differ from many consulting firms in that we focus on coaching and facilitating the execution of the strategic needs of our clients. We just don’t leave them at discovery. Customized approaches help clients create the results they need for success. Customized sessions often include our Active Influence™ model, Professional Sales Leadership processes, and Account Leadership tools to drive results. Our preferred approach is to stay involved to help core leaders and teams see the desired changes happen. This is unique from other companies you may have worked with in the past that focus only on the consulting process.

Managing and Leading Transitions

The Heartwood Group accomplishes this through a comprehensive selection of services to help improve the effectiveness of your business. Dig into the information below to find out how The Heartwood Group can help your business succeed.

Executive Coaching:

We grow your capacity as a leader. Key leaders need a sounding board that is objective, willing to say what needs to be said, and isn’t afraid to be fired. Our coaches help you develop sound perspective and will leave you with a process that you can use. We don’t hold onto “proprietary” information. Our job is to help you become the best leader you can. You will understand transition skills and strategies in a powerful way and lead yourself and others through change more proactively than ever before. Whatever level of success you have achieved, we can help you sustain that success and grow even more capacity for the future.

Entrepreneurs and Business Owners:

Similar to Executive Coaching we help you grow as a leader with emphasis on increasing your capacity as an owner. We provide supervision on skill practice/effectiveness, organization structure, strategic human resource development, and coaching on vision refinement, goal construction and attainment. We will help you establish structure and process to make your preferred future a reality, not just remain a concept. Our Pragmatic Coaching Matrix keeps you focused on the realities of establishing a startup business or leading a long-established organization through transition of ownership and management.

Transformational Sales Leadership:

Sales Leadership coaching is focused on building uncommon excellence into sales and marketing leaders and their organizations. Successful sales process is key, but leading effective sales teams is equally important. Many sales leaders blame their team for results when it is the sales manager and coach that needs to be a stronger sales leader. Transformational selling is based on the simple fact that when you are selling you are also leading. Successful selling is a combination of doing many things well. Sales teams, much like sports teams, need to be balanced in their approach to reach goals and compete to win customers in the market place. Our approach is focused on Sales managers closest to the customer and brings a strong ROC (Return on Coaching).

Strategic Human Resources Development (HRD):

Our philosophy is very simple. We believe that an HRD strategy should map directly to the business strategy. That leaders of businesses need to make the development of their organization and people their highest priority. Our approach is built on sound systems, economic, and psychology theory. Our core expertise is in development of organization learning strategies that build organizational capacity. Organization development and training and development are processes that must meet business goals for performance and go beyond just a function within the organization. We specialize in organizations that need help in growing their frontline leadership, coaching, and selling skills. We will help you build extraordinary results through a systems approach.

Training, Speaking and Seminars

The goal for every interaction with clients is to have breakthrough sessions that leaves participants with fresh new perspectives and a clear action plan on how to integrate into their work and living.